Bausch + Lomb Announces the U.S. Launch of Biotrue® Hydration Plus Multi-Purpose Solution
New Formula Provides More Moisture1 on Contact Lenses for Patients
Now Available at Most Major
"Building on our successful Biotrue® Multi-Purpose Solution brand, we developed Biotrue® Hydration Plus to meet the needs of patients who depend on their contact lenses for the majority of the day and may experience lens dryness and discomfort. In fact, one-third of the 45 million contact lens wearers in the
Inspired by the biology of the eye, Biotrue® Hydration Plus contains 25% more5 hyaluronan (HA), a moisturizer found naturally in tears to help keep more moisture on contact lenses1, and matches the pH of healthy tears. The new solution also contains a combination of ingredients informed by the Tear Film and Ocular Surface Society's DEWS II report. These ingredients include potassium, an electrolyte, which is found naturally in tears and plays an important role in ocular surface homeostasis, as well as erythritol, an antioxidant, which protects HA against free radicals and also helps maintain ocular surface homeostasis. Biotrue® Hydration Plus is the only contact lens solution that includes HA, erythritol and potassium.
"The availability of Biotrue® Hydration Plus is exciting news for eye care professionals and the approximately 10 million patients in
Biotrue® Hydration Plus Multi-Purpose Solution is now available for purchase in the eye care aisle or online at most
Biotrue® Hydration Plus Packaging and Lens Cases Can Be Recycled Through an Unique Program
Additionally, the Biotrue® Hydration Plus cardboard box and contact lens solution bottle can be recycled through standard recycling. However, small pieces of plastic, such as Biotrue® Hydration Plus contact lens solution caps and lens cases that come as part of the package, are typically too small to be recycled through standard recycling. These materials can be recycled free of charge through the company's Biotrue® Eye Care Recycling program, which is the first and only eye care recycling program in
For more information on Biotrue® Hydration Plus, the Biotrue® family of products and the Biotrue® Eye Care Recycling program, visit www.biotrue.com.
About the Biotrue® Eye Care Recycling Program
The Bausch + Lomb Biotrue® Eye Care Recycling program is the first and only eye care recycling program in
About Bausch + Lomb
Bausch + Lomb is dedicated to protecting and enhancing the gift of sight for millions of people around the world – from the moment of birth through every phase of life. Its comprehensive portfolio of more than 400 products includes contact lenses, lens care products, eye care products, ophthalmic pharmaceuticals, over-the-counter products and ophthalmic surgical devices and instruments. Founded in 1853, Bausch + Lomb has a significant global research and development, manufacturing and commercial footprint with more than 12,000 employees and a presence in nearly 100 countries. Bausch + Lomb is headquartered in
Forward-looking Statements
This news release may contain forward-looking statements, which may generally be identified by the use of the words "anticipates," "hopes," "expects," "intends," "plans," "should," "could," "would," "may," "believes," "estimates," "potential," "target," or "continue" and variations or similar expressions. These statements are based upon the current expectations and beliefs of management and are subject to certain risks and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. These risks and uncertainties include, but are not limited to, the risks and uncertainties discussed in Bausch + Lomb's filings with the
*Lens solution bottles can be recycled through standard recycling in accordance with local recycling guidelines.
References
- For 12 hours compared to Biotrue® Multi-Purpose Solution, based on a laboratory study.
- Multi-Sponsor Surveys Inc. The 2019 Study of the
U.S. Consumer Contact Lens Market. January 2020. - American Optometric Association. www.aoa.org.
- Centers for Disease Control and Prevention. www.cdc.gov.
- Compared to Biotrue® Multi-Purpose Solution.
Biotrue is a trademark of Bausch & Lomb Incorporated or its affiliates.
© 2022 Bausch & Lomb Incorporated or its affiliates.
BIO.0020.USA.22
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SOURCE Bausch + Lomb Corporation

